Helping you make better data-driven decisions
Our Methods
- User & Stakeholder Interviews
- Usability Testing (Moderated & Unmoderated)
- Observations
- Field Studies
- Survey
- UX Benchmarking
- Card Sorting
- Heuristic Evaluation
- Competitive Analysis
- Cognitive Walk-through
- Data Analysis
- Custom
- Task Analysis
- User Stories
- Journey Mapping
- Personas/ JTBD
- Concept Testing
- Team Workshops
- Focus Groups
- A/B Testing
- Literature Review/ Expert Review
- Communication Transcript Analysis
... and more!
About Us
We thrive in environments that seek and welcome improvement as well as diversity. It is vital to obtain data from users (and potential users!) to help develop and improve products or processes. Both in the physical and digital product space. Aligning the business goals with user needs is critical and challenging and we help bring this value...
Ashley Fuller, Founder
Our Values
Our Process
Our Work
